Your customers are telling you everything.
Are you listening?
Connect your sources, define what to track, and let AI deliver executive-ready intelligence — automatically. No dashboards to check. No meetings to attend.
Four stages. Zero manual work.
Ingest
Connect your support tools, CRMs, call recorders, and billing platforms — or upload CSV files. Historical backfill included.
Extract
AI reads every conversation against your tracker taxonomy. 9 built-in trackers or create custom ones with natural language.
Cluster
Related insights are automatically grouped into signals. Priority scored by impact, frequency, and trend.
Report
Weekly Pulse reports, Intelligence Briefs, and AI chat — executive-ready outputs, not dashboards.
Comprehensive tracker library.
Built-in trackers cover the essentials out of the box. Create custom trackers with natural language for anything else.
Complaints
Surface friction, bugs, and dissatisfaction across all channels.
Praise
Capture what customers love to reinforce winning patterns.
Feature Requests
Aggregate and prioritize what customers are asking for.
Churn Risk
Detect early warning signs before customers leave.
Competitor Mentions
Track when customers reference competitors or alternatives.
Onboarding Friction
Identify blockers in the new customer experience.
Use Cases
Discover how customers actually use your product.
Pain Points
Pinpoint the deepest sources of customer frustration.
Workflow Blockers
Find what prevents customers from completing their goals.
Need something specific?
Create custom trackers with natural language prompts. Track anything — competitive intelligence, pricing feedback, expansion signals.
Executive-ready. Not another dashboard.
Pulse Reports
AI-generated executive briefings that summarize everything that happened across your customer base. Shareable, emailable, and ready to forward to your CEO.
- Key themes and emerging patterns
- Revenue impact analysis
- Recommended actions
- Share via link or email
Priority-Ranked Signals
Insights are automatically clustered and scored by what matters most. Priority scoring combines impact, frequency, recency, and trend — so you always know what to work on next.
- Automatic clustering from raw insights
- Multi-factor priority scoring
- Trend detection and velocity tracking
- Custom status pipeline per tracker
AI Chat
Interrogate your entire customer base in natural language. 'What are enterprise customers complaining about?' 'Show me the top churn signals this month.' Instant answers grounded in real feedback.
- Natural language queries
- Grounded in real customer data
- Cross-source intelligence
- Export and share findings
What are enterprise customers complaining about?
Based on 47 findings from 12 enterprise accounts, the top complaints are:
1. API rate limiting during peak hours (8 accounts)
2. Missing bulk export functionality (5 accounts)
3. Slow dashboard load times (4 accounts)
All your sources. One brain.
Connect once, get intelligence forever. CustomerPulse syncs continuously and processes new feedback automatically.
Intercom
Support conversations, tickets, and customer messages. Full sync with real-time webhooks.
Zendesk
SoonSupport tickets and customer interactions. Continuous sync.
Fathom
Meeting recordings and AI-generated transcripts. Daily sync.
Gong
SoonSales calls and meeting intelligence. Full transcript analysis.
HubSpot
CRM contacts, companies, and deal data. Bi-directional sync.
Salesforce
SoonCRM data, opportunity notes, and customer records.
Stripe
Revenue data, subscription changes, and billing events.
Slack
SoonCustomer feedback shared in Slack channels. Real-time capture.
CSV Upload
Bulk import from any source. Upload historical data or one-off exports.
Feedback Forms
Collect feedback directly from customers with shareable forms. No integration needed.
API & Webhooks
Push feedback from any source programmatically. Full REST API and webhook support.